Brand Details

About the Brand:

Created by Milton Glaser in 1977, the purpose of the I LOVE NY mark is to promote tourism to New York State. The iconic mark represents the State’s 11 vacation regions, New Yorkers' affinity for their home state, endless branding opportunities for merchandise and advertising campaigns, and is one of the most recognized logos of modern day.
Organization Details

About the Organization:

Empire State Development is the umbrella organization for New York's two principal economic development public-benefit corporations, the New York State Urban Development Corporation and the New York Job Development Authority.

Investment Details

Commenced Operations

Operations Commenced On 45

Licensee Details
Units

License Fee INR 250000

Training Details

Detailed operating manuals for Licenseing Yes

Is field assistance available for Licenseing ? Yes

Expert guidance from Head Office to Licenseing in opening the franchise Yes

Current IT systems will be included in the Licenseing Yes

Agreement & Term Details

Do you have a standard Licenseing agreement? Yes

How long is the Licenseing term for? Lifetime

Is the term renewable? Yes

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